Unveiling the Art of K-pop Idol Makeup in Seoul Studios
Seoul has become a top destination for K-beauty fans, with makeup studios where visitors can recreate the looks of their favorite K-pop idols. These studios, popular with both celebrities and tourists, focus on achieving natural, glowing skin and youthful styles. Since the early 2000s, K-beauty has grown globally, partly fueled by the influence of K-pop and platforms like TikTok. International visitors are flocking to Seoul's studios, such as Neu Haus in Yongsan, for makeup tips and tutorials, solidifying the city's reputation as a hub for beauty tourism.
VISIT DIFFERENT MAKE-UP STUDIOS
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NEU HAUS
Neu Haus is a stylish makeup studio in Seoul that seamlessly blends hairstyling and makeup artistry. Renowned for creating flawless, stage-ready looks, the studio caters to both celebrities and the general public. Guests can expect personalized beauty experiences, with expert stylists offering tailored hair and makeup services that highlight natural beauty and enhance features. The studio’s unique combination of services allows clients to leave feeling transformed, whether they’re preparing for a special event or simply indulging in a luxurious beauty experience. location_on Address: 124-8,dokseodang-ro,yongsan-gu, Seoul, South Korea
phone Phone number: (+82) 2790 8385
schedule Opening hours:
Tue – Sun | 10:00 AM – 06:30 PM
Closed on every Monday |
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BIT & BOOT Bit & Boot is a renowned salon known for its stunning transformations, catering to K-pop idols like BLACKPINK's Rosé, EXO, NCT 127, and TWICE. Specializing in both hairstyling and makeup, it blends edgy, glamorous looks with soft, natural styles. Founded by Park Nae-joo, the studio has become a go-to destination for those seeking K-beauty perfection, from stars to fans. The name "Bit & Boot" reflects its dual focus on combing and makeup brushes, ensuring a complete beauty experience. location_on Address: 49 Dosan-daero 81-gil, Gangnam District, Seoul, South Korea
phone Phone number: (+82) 2514 1239
schedule Opening hours: Mon – Sun | 10:00 AM – 06:00 PM |
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KITTS
KITTS is a renowned studio frequented by top K-pop stars like aespa, BLACKPINK's Jennie, Red Velvet, and actress Suzy. Founded by Cho Eun-bee, a key figure in the viral AOU cosmetics brand, KITTS is known for creating trendy, camera-ready looks. One standout creation is Jennie's cat-eye makeup in the "Mantra" music video, featuring subtle shimmer and under-eye blush, which broke away from her usual nude style. With its cutting-edge styles, KITTS is the perfect destination for a star-worthy makeover location_on Address: 13 Dosan-daero 59-gil, Gangnam District, Seoul, South Korea.
phone Phone number: (+82) 507 1405 5556 schedule Opening hours: Mon – Sun | 10:00 AM – 06:00 PM |
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OUI OUI ATELIER
Oui Oui Atelier, founded by renowned makeup artist Seo Ok, is a top choice for celebrities like IVE, IU, BoA, and Taeyeon. Known for its signature looks such as meticulous eyelash extensions and the "aegyosal" makeup, which enhances the under-eye area for a doe-eyed effect, the studio has earned a stellar reputation. It also trains influential designers, including YouTuber Kiu, adding to its prominence in the K-beauty scene location_on Address: 12 Seolleung-ro 152-gil, Gangnam District, Seoul, South Korea
phone Phone number: (+82) 2511 2252 schedule Opening hours: Mon – Sun | 10:00 AM – 06:00 PM |
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DAKYO
Dakyo is a favorite among broadcasters and influencers, known for its long-lasting makeup styles. With two branches in Gangnam, it's popular for daily and photoshoot-ready looks, especially for graduation photoshoots. Offering affordable, wearable styles, Dakyo is ideal for those seeking a natural, everyday look with lasting power location_on 1st Address: 34 Jahamun-ro 7-gil, Jongno District, Seoul, South Korea
phone Phone number: (+82) 10 9062 0243 schedule Opening hours: Mon – Sun | 07:00 AM – 06:00 PM |
